We perform business customer satisfaction surveys to help companies discover opportunities and trends leading to increased business performance and profits.
Many of our survey campaigns target a combination of existing customers and non-customers to provide interesting contrasts in perspectives.
Below are some sample business customer satisfaction and market research project case studies.
Performed an extensive US market research campaign to:
The campaign involved:
Solid business recommendations on strategic direction, growth and investment opportunities, backed by comprehensive market research findings and analytics. The campaign also produced a large prospect database, complete with full contact information and purchasing plans.
Below are a few sample charts and graphics developed during the campaign:
Our Client: An industrial systems manufacturing firm
Project Objective: Collect and analyze competitor shop labor rates to determine cost cutting opportunities
Result: Determination of union and non-union shop labor rates and benefits at key competitors
Our Client: A business services firm that serves large corporate enterprises
Project Objective: Gain a detailed understanding of marketplace characteristics and needs; Identify companies that are priority sales leads
Approach: Systematically gather and record survey data using an integrated phone, email and online survey form;
Then analyze to assess basic market trends and companies with potential sales opportunities
Result: Developed a detailed market profile with defined company growth opportunities and key prospects in each market sector